C
Art & Painting
Composition
The arrangement of visual elements into a coherent whole.
Sanatizi Editorial Concept & Terminology Guide
Design & Technology Dictionary
Authoritative studio lexicon on design philosophy, typography disciplines, brand architecture, and generative AI.
Total 56 Terms
Letter: C
✕
C
Advertising & Communication
Consumer Insight
A research-supported interpretation that helps explain audience behavior.
C
Social Media & Content
Content Calendar
A schedule planning content topics, channels and publication times.
C
SEO & GEO
Content Cluster
A group of related, interlinked content pieces organized around a central topic.
C
Web & User Experience
Content Management System (CMS)
Software for creating, editing and publishing digital content.
C
Social Media & Content
Content Pillars
Recurring core topic groups supporting a brand's content plan.
C
Graphic Design & Typography
Contrast
A difference in color, tone, size or shape between elements.
C
Digital Advertising & Measurement
Conversion
An action designated as valuable in a measurement plan, such as a purchase or inquiry.
C
Digital Advertising & Measurement
Conversion Rate (CVR)
Conversions divided by a specified interaction or visit base; the denominator must be stated.
C
Digital Advertising & Measurement
Conversion Rate Optimization (CRO)
Improving experiences to increase conversion performance.
C
Editing & Publishing
Copyediting
Editing a text for language, clarity, consistency and structure.
C
SEO & Digital Visibility
Core Web Vitals
Web experience metrics covering loading, responsiveness and visual stability.
C
Advertising & Social Media
Cost per Acquisition (CPA)
The average cost of a defined acquisition or conversion.
C
Advertising & Social Media
Cost per Click (CPC)
The cost incurred for an advertising click.
C
Advertising & Social Media
Cost per Mille (CPM)
The cost calculated for one thousand advertising impressions.
C
Digital Advertising & Measurement
CPL
Cost Per Lead; spend divided by the number of leads obtained.
C
Computing & Digital Infrastructure
CPU
Central Processing Unit; the main unit executing program instructions.
C
Digital Advertising & Measurement
CPV
Cost Per View; spend divided by video views as defined by the platform.
